Project Description

Graphic design support for all aspects of the project

Project in support of the restoration of the Municipal Library of Viipuri (Russia), sponsored by the Italian Commitee for Alvar Aalto.

This graphic design project included creating the corporate identity, a book, posters, invitation cards, magazine ads, graphics for a traveling exhibition, graphics for a CD-Rom and video.

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Book cover.
The book “AALTO VIIPURI” was published by Abitare Segesta Cataloghi in Milan (Italy) and mainly sponsored by Baleri Italia SpA.

Book, magazine ads and traveling exhibition

The book showcased the exceptional architecture of the library and cataloged all of the art, donated by Italian artists, that helped support the restoration of the library. The artworks were auctioned to raise money for the restoration.

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Layout design of the internal pages.
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In my heart I dedicate this project to Roberto Sambonet, one of my greatest mentors of graphic design.
I will never forget his precious direction while designing the ads and the cover for the book. He seemed fine to me and it was impossible not to be touched by his natural sparkling energy. But after a few days he suddenly went into the hospital and died.
Thank you Roberto for your precious teaching and friendly spirit.
—Laura Ruggeri
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Ads were designed and placed in 35+ European magazines for a global campaign.
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Traveling exhibition design.
WHAT I DESIGNED
Corporate identity
Invitation cards
Magazine ads
Book cover and interior layout
Panels for traveling exhibition
Posters
Graphics for CD-Rom and video
SKILLS
Branding
Communication
Creativity
Typography
Technology: Adobe® Creative apps
CATEGORIES
Corporate design
Environmental design
Publication design
CLIENT
Italian Commitee for Alvar Aalto
sponsored by Baleri Italia SpA